Branding
/
Identity
/
Branding
DRYAS
(
6
)
/ About the project
As synthetic fibers dominate high-performance outerwear, they leave behind a trail of microplastics and non-biodegradable waste. Dryas draws inspiration from pinecones — using biomimicry to create jackets that adapt to temperature shifts, just like pinecone scales respond to humidity. Built from biodegradable materials and designed for longevity, Dryas offers a sustainable, luxury alternative that performs with purpose.
/ Credits
Client:
Dryas
/ Year
2025
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